Електронний каталог
disadvantaged consumers, малозабезпечені споживачі
Документи:
- Leksykon prawa ochrony konsumentуw. 100 podstawowych pojec [Текст] / pod red. A. Powalowskiego. – Warszawa : C. H. Beck, 2010. – 510 s. – ISBN 978-83-255-7930-8.
- Ahmet, Ekici The unique relationship between quality of life and consumer trust in market-related institutions among financially constrained consumers in a developing country [Текст] / Ekici Ahmet, Peterson Mark // Journal of Public Policy & Marketing. – 2009. – №1. – C. 56-70.
- Carol, Kaufman-Scarborough Understanding markets as online public places: insights from consumers with visual impairments [Текст] / Kaufman-Scarborough Carol, L. Childers Terry // Journal of Public Policy & Marketing. – 2009. – №1. – C. 16-28.
- Himanshu, Mishra How salary receipt affects consumer's regulatory motivations and product preferences [Текст] / Mishra Himanshu, Mishra Arul, Nayakankuppam Dhananjay // Journal of Marketing. – 2010. – №5. – C. 93-103.
- John, D. Mittelstaedt Health care choices in the United States and the constrained consumer: a marketing systems perspective on access and assortment in health care [Текст] / D. Mittelstaedt John, R. Duke Charles, A. Mittelstaedt Robert // Journal of Public Policy & Marketing. – 2009. – №1. – C. 95-101.
- Designing marketplace literacy education in resource-constrained contexts: implications for public policy and marketing [Текст] / Viswanathan Madhubalan, Sridharan Srinivas, Gau Roland, Ritchie Robin // Journal of Public Policy & Marketing. – 2009. – №1. – C. 85-94.
- Nicholas, J.C. Santos Marketing to the poor: an integrative justice model for engaging impoverished market segments [Текст] / J.C. Santos Nicholas, R. Laczniak Gene // Journal of Public Policy & Marketing. – 2009. – №1. – C. 3-15.
- Черняк, Михаил Украинцы увлеклись экономией. "Жизнь в бюджете" -- долгосрочный потребительский тренд [Текст] / Михаил Черняк // Новый маркетинг. – 2012. – №4. – С. 45-47.
- Чичкова, Валерія Шляхи підвищення рівня життя малозабезпечених верств населення [Текст] / Валерія Чичкова // Економічний аналіз. – 2012. – Вип. 10, ч. 2. – С. 124-127.
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